Today, I had a great lunch with my friend Ryo Nakagawa . He took a book from Cahan as a present for me, and pointed me to the their webiste which shows their offices as well. It is a Flash site so you have to click first on “Company” to see it.
I like what is written at “Work”: “In the corporate environment our clients inhabit, anonymous corridors and windowless confernce rooms are the norm. Yet, very often, what’s going on in this world is some new form of business that may revolutionize the way in which the world lives and works. So how do you communicate this excitement of that to a company’s audience?”
I could not agree more, if as a company you want to express your widget through your widget only? Or should you express this through the attitude of your employees and the space all of this takes place in? Damn YES!